Google Analytics help for beginners

Google Analytics help for beginners – what is Google Analytics, how to use Google Analytics, how to get Google Analytics working on your websites, and Google Analytics help interpreting your results.

Google Analytics – if you’re exploring internet-based business of any kind, it is inevitable that at some point you will be told to use Google Analytics.

What Is Google Analytics?

Google Analytics is basically a tracking system for internet traffic, that is, visitors to web sites.

If given access to the website, Google can record a lot of information about the people who visit that site – where they are located, how they reached the website, which page they looked at first, how they navigated around the website, from which page they exited the website, how many pages they viewed, how long they spent viewing the pages, and even what words they typed into a search engine, if they came to the website from a search engine.

As you can imagine, this is priceless information for the website owner.

Google Analytics is free, which is great when you are just starting out online, and it is fairly easy to install.

Even if you don’t own the website directly – say, for example you are writing lenses on Squidoo, or Hubs on HubPages, or a blog on Blogger.com – many of these platforms support Google Analytics and encourage their users to track visitors using Google Analytics.

On their blog, Chris and Jenny Ford offer a full array of Google Analytics help for beginners.

You can use the Google Analytics goal tracking function to measure how many visitors to your site are taking the action you plan for them to take. This action may be buying a product, subscribing to a service, or opting in to your email list.

You tell Google Analytics the sequence of pages your visitors travel in order to accomplish your desired goal. Google Analytics will then track the number of visitors who complete the sequence, and if you hit “View Report”, Google Analytics will show you the percentage of visitors who dropped off the goal path at each step.

As you can imagine, this is the kind of information direct marketers adore, because it will show you exactly where you need to re-work the text on your page to make the largest improvement in your conversion rate.

If your website makes money through pay-per-click or other forms of advertising, and you are not actively building a list of subscribers, then you will not need to set up a goal path.

Read the full Google Analytics help article on Google Analytics help for beginners.

Adsense Explained

A Google advertising platform, AdSense is a program that supports massive ad display on various websites. The system is paired with the AdWords program that was designed mainly for advertisers. While AdSense makes money to the website owner when an ad gets clicked on, AdWords takes money from the advertiser for every such click. The profit is shared between all the parties in case the advertiser makes a sale too. AdSense can be used by any web site that has informational content regularly updated; ads related to the topics on site will be displayed either in separate boxes or included in the content. Read more at aggressive affiliates.

There are all sorts of strategies that seem to increase the profitability of AdSense use. Thus, even Google shares tips in the AdSense tutorials referring to the dos and don’ts of the system. Thus, did you know that you can make more money by carefully choosing the fonts and colors? Experts suggest that the use of AdSense with content integrated ads generates more money, particularly when the the sponsored links have a color close to that of the site content. Find out how to make money on the web here.

There are certain limitations imposed by the AdSense program and they are related both to the modification of the Java code by the affiliates and the display of certain competitive ads. From the perspective of contextual advertising, AdSense relies on the high-in-demand keywords found by the Adwords bidding system. A payment option that runs in parallel with the pay per click model is the pay per mille one, according to which you pay for every thousand of ads displays. Nevertheless, AdSense users can specify which pages should show the advertisments, and the program will ignore any other page if not specified.

Abuse has been registered with AdSense like with any other advertising programs. There is the case of so-called spam blogs or sblogs that have no individual content and only copy it from directories or use RSS feeds. Most of such AdSense enterprises are built around very well rated keywords and they import material from other sites in order to lure visitors and make money on their expense. Google takes measures against such websites on every detection, and users can help to this process by filing complaints and reports. Find out how to get top website traffic here.

Does affiliate marketing work ?

We all know the old saying why keep a dog and bark yourself, well that certainly true when it comes to affiliate marketing. Imagine if you had a product and you could get a whole bunch of people to sell that product on your behalf, they did all the marketing, they did all the hardwork and they only took a small percent of the profit. Sounds like the perfect scenero doesnt it, well there is another way to look at it. Imagine you could could sell a product for someone else, they pay you a percent of the profit but you dont have to worry about faulty goods, returns and complaints sounds like the perfect scenero doesnt it.

I run a number of free ringtone websites, the reason i run them as free ring tone web sites is because I dont have the the time or the energy to handle the complaints or the non deliveries, is that a mistake ? maybe if i’d charged just 1 cent to download a ringtone id have made an awful lot of money but then it would have been almost a full time job doing the admin. I run these websites as a hobby so I certainly wouldnt have time to do a full time job and run the websites, perhaps of I’d been braver then I would have ran the website full time.

So which is the best, being an affiliate marker or a website owner getting other people to sell your product for you ? If you have a decent website and you can get products which are just a natural extension of your website then you can make a lot of money, my site doesnt offer Mp3 ringtones for legal reasons, so I direct anyone who comes to my site to a 3rd party who specialises in mp3 ringtones, simple affilciate marketing , it means the people visiting my site can find what they want, it stops me from doing a lot of admin, worrying about copyright. On the other hand if id started charging for the ringtones from my website years ago and set up an affilite network then yes I have the hassle of returns, complaints and admin but id proberly be a very rich man by now

To sum in , if you have a website and you get plenty of visiors, maybe you give away something for free then find an affiliate programme that fits in with your website, you need to have a similar theme otherwise people wont click on the links. If you have a product to sell then let someone do the dirty work for you, let them work hard to get there website in the top 10 for google, let them spend the time designing a smooth attracive sales copy and its almost money for nothing

In summing up yes affiliate marketing can work, it can work very well but remember dont put all you eggs in one basket, every product only has a limited shelf life before a newer better product takes over

Article marketing is a tried and true method for generating traffic to websites. It’s been used since the early days of the internet and it’s still as effective as ever. If you have a website and are looking to earn extra money from it, article marketing is your starting point.

A successful article marketing campaign will bring you a flood of valuable links and a steady stream of visitors for years to come. 

How does article marketing work?

Put simply, you write articles for other websites in exchange for a link back to your own site. You should use different articles than the ones already posted to your own website. In effort to earn extra money, you may even write uique articles for other website owner. You can earn anywhere from $10 to $20 per article you write.

The more unique, high-quality articles you can share the better. You’ll get more backlinks and traffic, and you’ll build your reputation as an expert in your niche allowing you to earn extra money from your site. It’s possible other websites may start seeking you out for your opinion or for interviews.

How do I start my article marketing campaign?

First, write some articles (or pay someone to write them for you) of around 300 to 600 words. Don’t write ads in disguise. Offer genuinely useful information and tips.

You wouldn’t want to publish someone else’s garbage on your site, so don’t expect them to publish your leftovers. Write separate articles specifically for your article marketing. You should also do the same keyword research you would do for your own website. Also spend some time proofreading for typos and grammatical errors. It’s truly a matter of quality over quantity if you want to earn extra money online writing articles.

The next step is to find places to submit your articles. Building one-on-one relationships with other website owners in your niche can be beneficial, but it’s time-consuming.

Fortunately, there are many article directories which allow you to post your articles for free. Other websites can then publish your articles on their own sites. This alone with help you get more traffic to your site which allows you to earn extra money.

There are literally thousands of such sites to choose from, but here is a short list of some of the most popular article directories:

ezinearticles.com
goarticles.com
articlealley.com
articledashboard.com
searchwarp.com
buzzle.com

Or you can use a service such as iSnare, which will distribute your article to many different directories for a small fee.

Hot tip – Your author’s bio is vital to the success of your article marketing campaign. You definitely need to spend some time crafting the perfect message. Branding yourself is a huge advantage when trying to get your website traffic.

You should keep it short and punchy, but always include the following:

1. Your name

2. Your url as http://yourdomain.com (this ensures your
link will be clickable.

3. A short teaser that entices readers to visit your site.
Offer a free report or something else of value to get them
to click on your link.

Article marketing is a great tool to earn you extra money online if you can be consistant and persistant.

Adsense

AdSense is another Google advertising platform that encourages websites to display as many ads as possible. The system makes a pair with the AdWords program launched as a product for businesses who need to advertise online. While AdSense generates revenue to the website owner for individual ad clicking, AdWords takes money from the advertiser for every such click. The profit is shared between all the parties in case the advertiser makes a sale too. AdSense can be used by any web site that has informational content regularly updated; ads related to the topics on site will be displayed either in separate boxes or included in the content.

google adsense

Web experts speak of different techniques and strategies to make a website more profitable in the use of AdSense. Thus, you can check the Google tutorials for tips pointing out to the common errors users make within the system. Thus, did you know that you can make more money by carefully choosing the fonts and colors? Experts suggest that the use of AdSense with ads integrated in the content generates more money, particularly when the color of the sponsored links is similar to that of the site content.

adsense revenue

There are certain limitations imposed by the AdSense program and they are related both to the modification of the Java code by the affiliates and the display of certain competitive ads. In the case of contextual advertising, AdSense includes the high-in-demand keywords found by the Adwords bidding system. In case web developers choose the site-targeted system of advertising, they can select the pay per mille model, according to which you pay for every thousand of ads displays. Nevertheless, AdSense users can specify which pages should show the advertisments, and the program will ignore any other page if not specified.

adsense

Like all advertising programs, AdSense is subject to abuse in many forms. There are plenty of web masters who design websites known as spam blogs because they contain no relevant content other then RSS feeds and content from directories. Most of such AdSense enterprises are built around the best keywords and they import material from other sites in order to lure visitors and make money on their expense. Google takes measures against such websites on every detection, and users can help to this process by filing complaints and reports.